South Jersey Real Estate Investors Association

4 Reasons Why Your House Isn’t Selling in Mercer County

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What is wrong with that listing? While average days on the market can vary from region to region, most buyers are accustomed to scrolling through listings online. Making a great deal of information on the property available at a glance. This makes it much more likely that potential buyers will take note when a home has been on the market for longer than 30 days. They may wonder if there could possibly be some unmentioned or hidden problem with the property that others before them have discovered. Read on to learn 4 reasons why your house isn’t selling in Mercer County.

Too Expensive

Is the price, right? In the fast-paced market of today, it may be the most important decision in the process, having mere seconds to catch the attention of a buyer viewing properties online. By starting off with the price set to compete, you are highly likely to decrease the time on the market. If you’ve priced too high, this may be exactly why your house isn’t selling in Mercer County. Perhaps you factored in potential counteroffers and are really willing to take much less than you are asking. If you’re concerned about offers coming in low, there are other options, rather than playing with your price, such as building in contingencies to sweeten the deal, while keeping your asking price as close to the original number as possible.

Lack of Interest

You may be wondering why your house isn’t selling in Mercer County, it may be the fact that your property does not “fit in” with the surrounding properties. Conformity does matter when it comes to the valuation of real estate, buyers may be unwilling or unable to put in the work, money, and time to remodel the home. Another reason may be your lack of photo quality or quantity. Additionally, buyers have become accustomed to virtual conveniences, with walkthroughs provided from the exterior through the interior by a drone. Your marketing should also include several prominent websites where the majority of your buyers are browsing inventory. If you are considering working with a real estate agent, should they seem at all hesitant to employ the most current technology or even attempt to downplay the importance of digital advertising, you may wish to continue your interview process.

Badly Staged

Many buyers are unable to see past items of a more intimate nature, such as photos, trophies, and the like, as they walk through your home during a showing. If your home is not staged at all and a hodgepodge of personal belongings are visible or if it is poorly staged, this could be why your house isn’t selling in Mercer County. In real estate, staging is used because it increases the home’s value and has also been found to lead to the home being on the market for a shorter time period, making it worth the expenditure. Your real estate agent may request the removal of all belongings of a personal nature. Furniture and other extra belongings may need to be placed in storage. Your real estate agent will make the arrangements for the home to be redecorated by a professional staging company. In most instances neutral tones are used throughout the decor, allowing buyers to more easily envision their own belongings in the space.

Curb Appeal

Curb appeal is basically how attractive the entire property appears to a viewer driving by on the street. It is human nature to become accustomed to our surroundings, we cease noticing little things that are slightly out of kilter. It can be extremely helpful to bring everything into focus by taking a photograph of your property as if you were a photographer taking a photo for the cover of a magazine. A lack of curb appeal may just be the reason why your house isn’t selling in Mercer County. Making sure your property has curb appeal would include ensuring the entire property displays a comprehensive appearance of being well maintained. Likewise, you may want to consider installing effectively planned landscaping, which highlights the features of the home. Another consideration to add appeal would be to add outdoor lighting with the assistance of a professional landscaper as well. You’ll want to make any cosmetic repairs and update the paint on your house, including doors and trim. Be certain to select colors that harmonize nicely with the neighborhood, while showing a nice balance of individuality.

These are just a few of the possible reasons why your house isn’t selling in Mercer County. Tired of waiting for the right buyer? If you would rather save your time and money while skipping all of the headaches and expenses of listing yourself or with a real estate agent, The Cardwell Thaxton Group is here to help. With the added benefit of a quick closing, why not just sell directly to The Cardwell Thaxton Group. Send us a message or call 908-456-1593 today!



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